Youtube Exercise » English Grammar Homework

B2-C1

LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

John Stewart Marketing 🚀

589 views 2 months ago

Warm-up Questions

What changes do you think a social media algorithm can make that would affect your posts?
From the title, what “new strategy” do you expect the video to recommend for 2026?
How do you think LinkedIn is different from other platforms for getting clients or leads?

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LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

What changed in the LinkedIn algorithm (and why old tactics stopped working) (00:00 – 02:24)

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1. What problem does the speaker say many LinkedIn users are experiencing?

Only paid ads can appear in the feed now
People can no longer follow business pages
LinkedIn removed the ability to post text updates
Their posts suddenly stopped performing even though they used the same old strategies

2. What did the mid-2025 feed update prioritize more?

Only video content
Recency over relevance
Relevance over recency
Only posts from people you follow

3. What change affected video content in the main feed?

Videos could only be posted as ads
Video was banned from LinkedIn
Video content was boosted by 72% in the main feed
A separate video feed was introduced, and video dropped in the main feed

LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

The funnel idea: show up naturally, then guide people from pain to proof (02:24 – 05:26)

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1. In the example, what does the more effective marketer do first?

Posts only testimonials and case studies
Claims their agency is the best in the world
Talks directly about the reader’s problem and creates resonance
Immediately asks the reader to book a call for a quote

2. After the viewer likes the problem-focused post, what type of content appears next in the example?

A discount code for services
A step-by-step guide to resolve the exact problem
A post criticizing competitors
A long post about the founder’s personal life

3. How does the speaker describe the remarketing content sequence?

From pain to potential solution to proof that working with them is best
From memes to trending news to giveaways
From cold outreach to automated DMs to mass tagging
From product features to pricing to refunds

LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

How to implement it with LinkedIn Ads: build audiences, lead magnets, and trust (05:26 – 09:00)

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1. What does the speaker recommend boosting first to reliably reach the target audience?

A random trending video
A post from your personal profile (existing content)
A post from another influencer
A company page announcement

2. In the second campaign, what objective does the speaker say to choose?

Website traffic
Engagement
Lead generation
App installs

3. What kind of content is used in the final step to turn a prospect into a sales call?

Only funny posts to increase likes
Long technical product documentation
Trust building content like testimonials and case studies
Content focused on how great the founder is

LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

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1. According to the video, what is the main reason older LinkedIn posts can perform well again?

LinkedIn randomly reshuffles all posts every day
The algorithm prioritizes relevance, so older posts can resurface if they match the user
Older posts are automatically turned into ads
LinkedIn removed timestamps from posts

2. What is the core marketing idea behind the recommended strategy?

Avoid giving away information so prospects must pay to learn
Move people through stages: problem resonance → helpful solution → proof and trust
Convince people by repeating that you are the best
Post as often as possible, regardless of topic

3. Why does the speaker recommend using ads as part of the strategy?

To guarantee the first message is consistently shown to the target audience
To completely replace content marketing
To stop people from seeing competitors
To avoid collecting any audience data

Discussion Questions

Discuss the ideas from this video

LinkedIn Algorithm Changed. Use This NEW Strategy In 2026

Do you prefer content that teaches you something immediately, or content that invites you to book a call? Why?
If relevance matters more than recency, how should creators change their posting strategy (topics, format, and timing)?
What could be a good lead magnet for your industry (or a job you want), and what result would it promise?
Is it ethical to use remarketing to show repeated messages to people who engaged with a post? Where should the line be?